DELIVEROO: SEND JUDES
My brief was to deliver fame for Deliveroo during the 2026 FIFA World Cup.
We created the Jude Bellingham Lookalike Competition, conceived, planned and launched in a single afternoon, with a £1,966 Deliveroo voucher up for grabs.
The quick-turnaround stunt tapped into England’s World Cup fever and became one of the tournament’s biggest earned media moments. Mentioned in hundreds of press articles.
Cultural timing can beat big budgets.